Ricky Phoon is a daring developer and runs Melbourne-based company BEKL. With a depth of experience in finance, negotiation, development management and acquisitions, Phoon’s experience has been instrumental in the delivery of a number of complex and high-end luxury projects, including a $25 million luxury mansion in Toorak, a $40 million luxury apartment in Hawthorn and the management of a $70 million lifestyle hotel development in Carlton.

Join us on this episode as we discuss how 2020 slapped him in the face, but he has invigorating plans to get him back on his feet— the social butterfly isn’t going to let a pandemic keep his business from taking flight! We’ll talk about his laser-sharp focus on the student accommodation market and his determined plans to get it to snap back. We also delve into his entrepreneurial family’s life in Hong Kong, where the property market is a rapid roller-coaster but occasionally lets you off to do some shopping... followed by some more shopping. Plus, hear how one of his early businesses bubbled over as he took off like a shot before learning to walk!

Want To Contact
Ricky Phoon?

BEKL creates quality, innovative, long-standing spaces that place an emphasis on the human experience, with sustainable and urban renewal practises an intrinsic part of the design process. With a diverse portfolio spanning Victoria, all projects combine ideal location with an emphasis on future-proofing the property, providing sound investment opportunities to purchasers and investors alike.

BEKL combines rich international experience with a modern, Australian way of working and a localised approach to development; the rebranding of Amazon Property Group's Australian operation to BEKL in 2020 sees a new generation carry forward Amazon Property Group's values in a localised, Australian context.

Contact Ricky Phoon